
Author: Lauren Miller
3 Mins Read
Sunrise On the Reaping press tour: the fine line between fandom culture & missing the point
Since the release of Sunrise on the Reaping as the latest book in The Hunger Games franchise, the film’s promotions for its release in November 2026 have been subject to controversy. The franchise has always suggested that the line between violence and entertainment is blurred, a series where teenagers are forced to fight to the death in an arena, turned into a glorified TV show for the enjoyment of “the Capitol.” The question around the latest press tour is, “are we [the consumer] simply the Capitol?” The film’s promotion has been largely commercial, partnering with brands to sell makeup, jewellery, clothing etc.…